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Describe a Launch You Worked On—What Went Well? What Would You Change?Every product marketer or product manager can point to a launch that shaped their career. Product launches are defining moments—they test planning, cross-functional collaboration, and the ability to adapt when things don’t go according to plan. Reflecting on past launches provides valuable lessons, not only for individuals but also for the organizations that want to refine their...0 Comentários 0 Compartilhamentos 3K Visualizações 0 Anterior
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How Do You Know If a Product Is Ready for Launch?You’ve spent months developing your product. You’ve invested in design, engineering, branding, and testing. But before you hit “Go,” one critical question remains: Is it truly ready for the market? A rushed launch can destroy trust and momentum. A delayed one can burn cash and morale. The key lies in finding that balance between readiness and agility — ensuring...0 Comentários 0 Compartilhamentos 563 Visualizações 0 Anterior
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What Are the Risks of Launching a New Product (and How to Avoid Them)?Launching a new product can be one of the most exciting — and dangerous — moments for a business.It’s the moment where innovation meets the market, and the stakes couldn’t be higher. A well-executed launch can elevate a brand into industry leadership, while a poorly prepared one can waste months (or years) of work and damage credibility. In this in-depth guide...0 Comentários 0 Compartilhamentos 1K Visualizações 0 Anterior
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What Problem Does This Product Solve, and Who Is It For?Before any marketing campaign, pricing model, or promotional plan takes shape, there’s one question every business must answer clearly and confidently:👉 What problem does this product solve, and who is it for? This is the core of product-market fit. You can have a sleek brand, an impressive feature set, and a big budget — but if you don’t understand your target...0 Comentários 0 Compartilhamentos 359 Visualizações 0 Anterior
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When Should I Launch a Product — and How Far in Advance Should I Prepare?Timing can make or break a product launch. You could have a brilliant product, the perfect target audience, and a well-funded campaign — but if you launch at the wrong time, you risk getting lost in the noise or hitting a market that isn’t ready. Successful brands don’t just ask how to launch — they ask when to launch. In this in-depth guide, we’ll unpack how to...0 Comentários 0 Compartilhamentos 654 Visualizações 0 Anterior
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Which Teams or Departments Must Be Aligned for Launch Day?How to Build Seamless Cross-Functional Alignment for a Successful Product Launch Launching a product isn’t just a marketing event — it’s an organizational effort that spans product development, operations, customer support, sales, finance, and leadership. Every team plays a distinct role, and when even one isn’t in sync, the launch can stumble. A great product launch...0 Comentários 0 Compartilhamentos 1K Visualizações 0 Anterior