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What Does a Product Manager Do?A product manager (PM) wears many hats, acting as a strategist, communicator, and decision-maker throughout the product lifecycle. Their responsibilities start with research and discovery. PMs identify customer pain points, analyze competitors, and assess market opportunities. This foundation ensures products solve real problems. Next, PMs create a product vision and roadmap. They define the...0 Commentarios 0 Acciones 436 Views 0 Vista previa
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What Is Product Management?Product management is a discipline focused on guiding the development, launch, and growth of products that meet customer needs and align with business goals. It sits at the intersection of strategy, design, and execution. At its core, product management is about understanding users. Product managers (PMs) gather insights through research, interviews, and analytics to define problems worth...0 Commentarios 0 Acciones 381 Views 0 Vista previa
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What’s Involved in Managing a Product’s Entire Lifecycle?Every product, like a living organism, has a lifecycle. It begins with an idea, grows through development, matures in the market, and eventually declines or evolves into something new. Understanding and managing this lifecycle is at the heart of effective product management. Companies that succeed at lifecycle management not only maximize profits but also build long-term customer loyalty and...0 Commentarios 0 Acciones 620 Views 0 Vista previa