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Dacey Rankins

added blog Marketing and Advertising
2026-02-06 19:27:47 -

How Do I Advertise on the Radio?
Radio advertising remains one of the most powerful tools for reaching local and regional audiences. Whether you own a small business, manage a growing brand, or promote events or services, learning how to advertise on the radio can help you build credibility, increase awareness, and drive consistent customer traffic. However, for beginners, the process may seem confusing. Who do you contact?...

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Dacey Rankins

added blog Marketing and Advertising
2026-02-06 19:37:25 -

How Do I Write a Radio Ad?
Writing a successful radio ad is both an art and a science. Unlike visual advertising, radio relies entirely on sound, voice, and imagination. You have only a few seconds to capture attention, communicate value, and motivate listeners to act. A well-written radio script can turn casual listeners into loyal customers. A poorly written one is quickly forgotten. This guide explains how to write...

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Dacey Rankins

added blog Marketing and Advertising
2026-02-06 19:31:45 -

How Long Is a Radio Ad?
Radio commercials come in several standard lengths, and choosing the right one can significantly affect your campaign’s performance, cost, and return on investment. While longer ads allow more storytelling, shorter ads can be more affordable and memorable. This article explains the standard radio ad lengths, how each works, their advantages and disadvantages, when to use them, and how to...

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Dacey Rankins

added blog Marketing and Advertising
2026-02-06 19:34:50 -

What Is the Best Time to Run Radio Ads?
Choosing the right time to run your radio ads is just as important as writing a great script or selecting the right station. Even the most compelling commercial can fail if it airs when your target audience is not listening. Radio listening patterns follow predictable daily routines. By understanding these habits and aligning your campaign with peak listening periods, you can significantly...

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