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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-02-06 19:31:45 -

How Long Is a Radio Ad?
Radio commercials come in several standard lengths, and choosing the right one can significantly affect your campaign’s performance, cost, and return on investment. While longer ads allow more storytelling, shorter ads can be more affordable and memorable. This article explains the standard radio ad lengths, how each works, their advantages and disadvantages, when to use them, and how to...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2026-02-06 19:34:50 -

What Is the Best Time to Run Radio Ads?
Choosing the right time to run your radio ads is just as important as writing a great script or selecting the right station. Even the most compelling commercial can fail if it airs when your target audience is not listening. Radio listening patterns follow predictable daily routines. By understanding these habits and aligning your campaign with peak listening periods, you can significantly...

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