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How Do Referrals Help Customer Acquisition?Referral-based customer acquisition is one of the most powerful—and often underutilized—growth strategies available to businesses. When customers recommend a product or service to others, they act as trusted advocates, reducing friction, shortening sales cycles, and dramatically lowering customer acquisition cost (CAC). In an era of rising ad costs and declining trust in...0 Comentários 0 Compartilhamentos 167 Visualizações 0 Anterior
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What Is Viral Growth?In the digital age, many of the fastest-growing companies—Facebook, TikTok, Dropbox, and WhatsApp—have one thing in common: viral growth. This growth phenomenon allows products and services to spread rapidly without relying exclusively on paid advertising or traditional marketing. Instead, users themselves become the engine of acquisition. But what exactly is viral growth, how does...0 Comentários 0 Compartilhamentos 4KB Visualizações 0 Anterior