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What Is a Qualified Lead (MQL vs SQL)?The term “qualified lead” is used constantly in sales and marketing — yet many teams don’t agree on what it actually means. This confusion causes one of the biggest problems in revenue growth: misalignment between marketing and sales. Understanding MQL vs SQL is not just about terminology. It directly affects: lead quality conversion rates sales...0 Σχόλια 0 Μοιράστηκε 348 Views 0 Προεπισκόπηση
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What Is the Difference Between a Lead and a Prospect?The terms lead and prospect are often used interchangeably — but they are not the same thing. Confusing these two concepts causes major problems in sales, including wasted time, poor forecasting, low close rates, and frustration between marketing and sales teams. Understanding the difference between a lead and a prospect helps you: focus your effort on the right people...0 Σχόλια 0 Μοιράστηκε 369 Views 0 Προεπισκόπηση
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What’s the Difference Between a Lead and a Prospect?If you’re new to sales, prospecting, or startup growth, there’s one distinction you must understand before sending a single cold email or picking up the phone: Leads and prospects are NOT the same thing. They might sound similar, and many beginners mistakenly use the words interchangeably, but they represent different stages of the customer journey — and mixing them up can...0 Σχόλια 0 Μοιράστηκε 1χλμ. Views 0 Προεπισκόπηση