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Dacey Rankins

added blog Marketing and Advertising
2025-10-02 19:58:18 -

Strategy vs. Tactics in Digital Marketing: What’s the Difference?
Introduction: Why This Distinction Matters One of the biggest mistakes businesses make in digital marketing is confusing strategy with tactics. They are closely related, but not the same. Without a strategy, tactics lack direction. Without tactics, strategy remains theoretical. Think of it like a road trip: Strategy = choosing the destination (overall plan). Tactics = the actual...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-10 20:24:20 -

What Is a Marketing Strategy vs. Marketing Tactics? (And Why the Difference Matters More Than Ever)
Introduction: Why Strategy vs. Tactics Confuses So Many Marketers If you’ve ever heard someone say, “We need a new marketing strategy — let’s run some Facebook ads!” then you’ve witnessed one of the most common misunderstandings in business. Here’s the truth: running ads is not a strategy — it’s a tactic. This confusion between strategy...

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