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Dacey Rankins

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2026-05-21 14:14:39 -

What Are Subscription-Based B2B Models? The Quiet Shift From Ownership to Ongoing Dependence
A CFO once described her company’s software budget to me as “death by monthly charges.” Not because the products were bad. Most were excellent. The issue was psychological. Ten years earlier, the company bought software once every several years. Large expense. Long procurement cycle. Painful implementation process. Then relative silence. Now? The business paid...

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Dacey Rankins

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2026-05-22 17:37:46 -

What Are the Best B2B Business Models? Most Companies Choose Revenue Structures They Secretly Can’t Sustain
A founder once explained his business model to me with extraordinary confidence. By the end of the conversation, I still had no idea how the company reliably made money. There were consulting retainers attached to usage-based software pricing layered beneath enterprise implementation fees alongside a marketplace commission structure apparently introduced after “a strategic pivot”...

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Dacey Rankins

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2026-05-13 12:17:02 -

What Is SaaS (Software as a Service)?
Most people use SaaS every day without realizing they are participating in one of the most consequential shifts in modern business infrastructure. They open a browser tab. Log into a dashboard. Upload files. Send invoices. Schedule meetings. Manage payroll. Store photographs. Track projects. Stream analytics. Edit documents collaboratively with coworkers scattered across continents. The...

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