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Leonard Pokrovski

toegevoegd een audio Business
2024-08-28 21:41:43 -

Product marketing: what is it and why is it needed in IT
Product marketing: what is it and why is it needed in IT Launching a new product on the market and promoting it are the tasks of product marketing. How this direction differs from conventional marketing and how to become a product marketer in IT — let's figure it out together with Starcom Kazakhstan marketer Maxim Nokhrin. What is product marketing? Product Marketing, or...

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Dacey Rankins

toegevoegd een audio News and Media
2024-03-15 17:33:46 -

When Brands Should Create Their Own Media
It is important to be clear that creating, launching, and maintaining your own brand media is expensive. At the same time, there are no guarantees that these investments will pay off (especially in the near future). You need to create media with a clear understanding of why you are doing it, what tasks you want to solve and in what timeframe. This tool mainly works at the upper levels of the...

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