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What Is Good–Better–Best (Tiered) Pricing?
When businesses want to appeal to a broad range of customers while maximizing revenue, they often...
How Do I Use User Behavior Analysis in Marketing, Product Development, or UX Design?
User behavior analysis (UBA) is the practice of studying how people interact with a product,...
Contests
Concursus (Latin concursus - clash, coincidence) is a competition, the competition of several...
What are the common challenges in business forecasting?
Business forecasting is an essential practice for organizations that seek to make informed...
Am I Prepared to Handle the Challenges of Running a Business?
Starting and running a business is an exciting and rewarding endeavor, but it’s also one of...