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What Is Marketing? Definition, Scope, and Why It Matters More Than Ever
Introduction: Marketing — The Heartbeat of Every Business
If sales are the lifeblood of a...
What Are the Best Ways to Pitch to Investors?
Pitching to investors is one of the most critical steps for any startup or business seeking to...
Price ceilings and price floors
Key points
Price ceilings prevent a price from rising above a certain level....
How Should Organizations Handle Media Relations During a Crisis?
Effective media relations are a critical part of crisis management. During a crisis, the way an...
Happy New Year - featuring new year photos
New years in London! An amazing lightshow, just in line with the wheel!
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