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When and How Should a Brand Reposition (or Update Positioning)?
Introduction: The Constant Evolution of Perception
No brand exists in a vacuum. Markets shift,...
Tips for Choosing Toys
Toys are needed for the child not only for entertainment, but also for proper development. Now...
Lawrence of Arabia. (1962)
The story of T.E. Lawrence, the English officer who successfully united and led the diverse,...
Common Techniques Used in Growth Hacking
Growth hacking is all about rapid experimentation, creativity, and leveraging low-cost strategies...
Germany is the birthplace of nudism.
Germany, indeed, is powerfully connected with the culture of the naked body. Between 8 and 12...