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How Is Business Development Different From Sales or Marketing?
Business development, sales, and marketing often get mixed up — sometimes even by the...
What is a Startup, and How Does it Differ from a Traditional Business?
In today’s fast-paced and ever-evolving business landscape, the term startup has become a...
How Should a Marketing Plan Vary for Different Contexts?
Introduction
Marketing plans are never one-size-fits-all. Every organization — whether...
The Importance of Customer Service: Best Practices and Trends
In today’s competitive market, exceptional customer service has become a crucial...
ChatGPT The Beautiful Game: A Celebration of Football
Football, known as soccer in some parts of the world, transcends mere sport to become a global...