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How Social PR Works
The values that brands convey affect consumer choices. They like to buy products from socially...
Command-and-Control regulation
Key points
Command-and-control regulation sets specific limits for pollution...
What Mobile Marketing Strategies Work Best?
Introduction
Mobile marketing has become one of the most influential forces in modern business....
What is the Difference Between a Solopreneur and an Entrepreneur?
The terms "solopreneur" and "entrepreneur" are often used interchangeably, but they represent two...
B2C: how the relationship between business and buyer works
Features of B2C salesA business that is aimed at an ordinary buyer has its own characteristics....