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Marketing and Advertising
Measuring the Effectiveness of User-Generated Content (UGC): Turning Participation Into Performance
Introduction User-Generated Content (UGC) has become a cornerstone of digital marketing. It...
By Dacey Rankins 2025-11-07 18:32:08 0 5K
Marketing and Advertising
How to Reduce Email Unsubscribes (and Keep Subscribers Engaged)
Introduction Every email marketer has experienced it: after putting effort into creating a...
By Dacey Rankins 2025-10-03 20:41:19 0 4K
Business
What Is an Earn-Out?
In mergers and acquisitions (M&A), one of the most debated, misunderstood, and strategically...
By Dacey Rankins 2025-11-27 16:53:11 0 2K
Business
What Is Business Development / What Does a Business Development Manager Do?
Business development (BD) is one of the most misunderstood functions in modern organizations....
By Dacey Rankins 2025-11-14 21:11:33 0 2K
Business
How to Adopt a Data-Driven Hiring Process?
A data-driven hiring process leverages objective metrics and analytics to make better recruitment...
By Dacey Rankins 2025-08-12 15:42:33 0 7K
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