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How Do You Value a Company in an M&A?
Mergers and acquisitions (M&A) require accurate and reliable company valuation to determine a...
What Commitment (Time & Resources) Should Each Partner Make?
Partnerships succeed or fail for many reasons, but one of the biggest predictors of long-term...
What is Content Marketing?
Content marketing is one of the most powerful approaches in modern business strategy. Unlike...
How can Lean Startup principles be applied in established companies?
The Lean Startup methodology, popularized by Eric Ries, is often associated with new ventures and...
How Did Famous Advertisers Start Their Careers?
Many of the most famous names in advertising did not begin their careers with clear plans to...