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What Is the Difference Between Boosting a Post and Creating an Ad on Facebook?
Introduction
Facebook remains one of the most powerful digital advertising platforms for...
Microeconomics
Key points
Demand curves can shift. Changes in factors like average income and...
Common Mistakes and Pitfalls in Market Research (and How to Avoid Them)
Introduction: Why Good Research Still Fails
Even the most ambitious marketing teams and...
Do I Need a Website to Start Affiliate Marketing?
When people first hear about affiliate marketing, their assumption is often that they’ll...
Legal and Moderation Issues in User-Generated Content (UGC): Protecting Brands and Communities
User-Generated Content (UGC) has transformed marketing and communication. It brings authenticity,...