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How Often Should I Update My Business Biography?
A business biography serves as a personal and professional narrative that highlights the key...
China as a global partner
The first series of broadcasts is dedicated to China. Alexey Kalinin, Vice-Rector for Research at...
Examples of Strong Brand Positioning: Learning from the Best
Introduction: Why Learning from the Greats Matters
Brand positioning is one of the most powerful...
How Do I Close a Negotiation Successfully?
Introduction: The Art of Closing a Negotiation
Negotiation is often described as a journey, not...
What Are Common Mistakes to Avoid When Writing a Business Biography?
Writing a business biography can be a rewarding but challenging task. It requires careful...