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Should I write my business biography in the first or third person?
When deciding how to write a business biography, one of the most important choices is whether to...
Who Are the Stakeholders and What Are Their Interests? Identifying Sponsors, End-Users, Decision-Makers, and Managing Engagement
Understanding who your stakeholders are—and what they care about—is one of the most...
The economics of pollution
Key Points
Economic production can cause environmental damage. This tradeoff...
What Are the Benefits of Influencer Marketing?
Why brands should leverage influencers over traditional advertising
Introduction: The New Era...
How Do Time Spans Affect Our Understanding of Growth?
Growth is not a single, uniform process. Its meaning and significance shift dramatically...