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Dacey Rankins

added blog Business
2025-10-03 21:10:13 -

Are Facebook Ads Worth It in 2023? Pros, Cons, and Best Practices
Introduction Facebook Ads have been a cornerstone of digital marketing for more than a decade. With their precise targeting, massive reach, and cost-effective pricing, they’ve allowed businesses of all sizes to reach their ideal customers. But as of 2023, competition is tougher, privacy laws have evolved, and new platforms like TikTok and Instagram Reels have shaken the landscape. So,...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-01 14:48:49 -

How to Create a Digital Marketing Strategy
Introduction: Why Strategy Matters Digital marketing without strategy is like sailing without a map—you may move, but you won’t know if you’re heading in the right direction. Many businesses make the mistake of posting sporadically on social media, running ads without a clear goal, or producing content without understanding their audience. A digital marketing strategy...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-15 15:21:06 -

What Is a Marketing Plan and How to Build One (Step-by-Step Guide)
1. Introduction: Why Every Business Needs a Marketing Plan Imagine trying to build a house without a blueprint.You might have all the materials — bricks, cement, tools — but without a plan, you’ll waste time, effort, and money. Marketing works the same way. A marketing plan is your blueprint for growth.It maps out who your customers are, how to reach them, what to say, when...

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