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Dacey Rankins

added blog Business
2024-12-16 14:48:05 -

Business Strategy and Leadership: Key Elements for Success
In the competitive world of business, having a clear strategy and strong leadership is essential for long-term success. Business strategy sets the foundation for growth, while leadership ensures that the team remains aligned with the company’s vision. This article will explore the best strategies for business success, how to manage employees effectively, the qualities of a good business...

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Dacey Rankins

added blog Business
2024-12-24 13:13:30 -

How Do I Align Business Strategy with Organizational Goals?
One of the most important tasks for any organization is ensuring that its business strategy is aligned with its organizational goals. The success of a company depends not only on the quality of its strategy but also on how well that strategy is integrated with the company’s mission, vision, and values. Achieving consistency between the business strategy and organizational goals ensures...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-27 17:15:35 -

Do I Need to Hire a PR Firm or Can I DIY? A Complete Guide for Modern Businesses
Introduction: The PR Dilemma for Businesses Every business, whether a startup or a global enterprise, faces a common challenge: how to manage its public image. Public relations (PR) shapes how customers, investors, and the media perceive your brand. The question that arises for many entrepreneurs and marketing teams is: Do we need to hire a PR firm, or can we manage public relations ourselves?...

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Dacey Rankins

added blog Business
2025-09-04 12:12:33 -

Do You Offer Any Discounts or Promotions?
When customers interact with a business, one of the most frequent questions they ask is: “Do you offer any discounts or promotions?” It’s a simple question, but it reflects a powerful truth about human psychology: everyone loves a deal. Discounts and promotions can influence purchasing behavior, shape brand perception, and even determine long-term loyalty. For businesses,...

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Dacey Rankins

added blog Business
2025-08-01 14:12:16 -

High‑Level Exec Practices: “If Nvidia’s CEO Doesn’t Do Weekly 1:1s, Why Should I?”
Why Meeting Rhythms Should Reflect Role, Scope, and Team Needs A common refrain in management circles goes something like this: “If Nvidia’s CEO doesn’t do weekly 1:1s, why should I?” It’s a fair question—and it opens up a broader conversation about leadership, communication rhythms, and context. The truth is, leadership styles evolve with scope. What...

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Dacey Rankins

added blog Business
2025-06-16 14:54:59 -

How Can Someone Become a CEO?
Becoming a Chief Executive Officer (CEO) is a career goal that many professionals aspire to achieve. However, reaching this pinnacle of leadership involves more than ambition—it requires a blend of education, experience, and personal development. CEOs are responsible for setting a company’s strategic direction, making high-stakes decisions, and inspiring teams to achieve common...

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Dacey Rankins

added blog Marketing and Advertising
2025-11-04 17:39:32 -

How Can Storytelling Be Used in Business, Marketing, and Brand Communication?
Storytelling isn’t just for books or movies — it’s one of the most powerful tools businesses can use to connect, persuade, and inspire. In marketing, good storytelling turns abstract ideas into relatable experiences, data into emotion, and brands into personalities people actually care about. In this section, we’ll explore how storytelling works as a strategic business...

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Dacey Rankins

added blog Business
2025-03-27 18:13:44 -

How Do I Create a Successful Crowdfunding Campaign?
Creating a successful crowdfunding campaign can be an incredibly rewarding experience, but it requires careful planning, strategy, and execution. Whether you’re raising money for a new product, a creative project, or a personal cause, success largely depends on how well you can communicate your vision, set realistic goals, and engage your supporters. Below are the key steps involved in...

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Dacey Rankins

added blog Business
2025-07-09 14:22:21 -

How Do I Find the Right Mentor or Coach?
Finding the right mentor or coach can be a transformative step in your personal or professional journey. Whether you're looking to grow in your career, build a business, or navigate life changes, the guidance of someone who’s been there can make all the difference. But how do you find the right person? It’s not just about credentials—it’s about compatibility, alignment,...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-30 16:30:11 -

How Do I Measure PR Success?
The Ultimate Guide to Public Relations Metrics, KPIs, and ROI Evaluation Public relations has always been about reputation, relationships, and trust — three things that are difficult to quantify. For years, PR was dismissed as “intangible,” a discipline that delivered “exposure” but couldn’t prove business impact. That perception is changing fast. Today,...

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