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How Can I Segment Retention Analytics (Cohorts, Behavior, etc.)?Tracking retention is one of the most important steps in understanding whether your product is delivering ongoing value. But looking at retention as a single metric (like a monthly retention rate) isn’t enough. To gain real insight, businesses must segment retention analytics—breaking users into meaningful groups that reveal patterns in engagement, churn, and loyalty. This article...0 Comentários 0 Compartilhamentos 1KB Visualizações 0 Anterior
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How Do Analytics Tools Support CRO?In today’s digital economy, traffic alone is no longer enough to guarantee online success. Businesses invest heavily in search engine optimization (SEO), paid advertising, and content marketing to attract users, but if those visitors don’t convert, the investment quickly becomes wasted spend. This is where Conversion Rate Optimization (CRO) comes in. CRO focuses on turning more of...0 Comentários 0 Compartilhamentos 1KB Visualizações 0 Anterior
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How Do I Migrate from Universal Analytics to GA4?With the official sunset of Universal Analytics (UA) in July 2023, businesses that relied on UA for years had no choice but to adopt Google Analytics 4 (GA4). Migration isn’t as simple as flipping a switch—GA4 is not backward compatible with UA. Instead, it introduces an entirely different data model, new terminology, and a new way of thinking about digital analytics. This article...0 Comentários 0 Compartilhamentos 2KB Visualizações 0 Anterior
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How Do I Set Up Google Analytics on My Website?Setting up Google Analytics is one of the most valuable steps you can take to understand your website’s performance. It gives you insights into where your visitors come from, how they interact with your site, and whether your online goals are being met. For many website owners, the setup process may sound intimidating. However, Google has designed the steps to be straightforward, and...0 Comentários 0 Compartilhamentos 4KB Visualizações 0 Anterior
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How Much Time Does It Take to Work With Analytics Tools?Analytics tools have become an essential part of modern business decision-making. Whether you’re running a small online store, managing a marketing campaign, or analyzing enterprise-level operations, tools like Google Analytics, Mixpanel, HubSpot, or Tableau help make sense of massive amounts of data. But one of the most common questions beginners and even experienced professionals ask...0 Comentários 0 Compartilhamentos 3KB Visualizações 0 Anterior
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Is Google Analytics Free to Use?One of the reasons Google Analytics has become the most popular web analytics tool in the world is that it’s available at no cost for most users. But as with many technology products, the answer to whether it’s “free” depends on your needs, the size of your organization, and the level of insights you’re looking for. In this article, we’ll break down what...0 Comentários 0 Compartilhamentos 3KB Visualizações 0 Anterior
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Labor market analytics: what is it?Sometimes we use the same words with the interlocutor, but at the same time we talk about different things. Therefore, it can be useful to discuss the glossary and agree on the terms "on the shore". What does labor market analytics "say"? Market research helps tounderstand: whether the requirements for the vacancy are relevant, whether the declared functionality...0 Comentários 0 Compartilhamentos 11KB Visualizações 0 Anterior
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Tools for analytics and sales management on marketplacesIn recent years, marketplaces have become an important part of sales strategies for many entrepreneurs and companies. This is due not only to the growing popularity of online shopping, but also to the ability to access a wide audience. However, successful marketplace sales management requires specialized analytics tools that will help optimize sales processes, improve product visibility, and...0 Comentários 0 Compartilhamentos 14KB Visualizações 0 Anterior
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What Analytics Tools Can Help Track and Enhance My Performance?In today’s fast-paced digital world, understanding your performance is key to improving and achieving personal and professional goals. Whether you're managing a business, tracking fitness progress, or improving your digital marketing efforts, the right analytics tools can make a world of difference. These tools not only help you monitor progress but also provide insights on how to improve...0 Comentários 0 Compartilhamentos 11KB Visualizações 0 Anterior
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How Does Digital Transformation Impact Business Strategy?Digital transformation has revolutionized the way businesses operate, compelling companies to rethink their strategies, structures, and processes. As organizations face an increasingly digital world, integrating technology and innovation into their business strategies is no longer optional—it’s essential for survival and growth. In this article, we explore how digital transformation...0 Comentários 0 Compartilhamentos 21KB Visualizações 0 Anterior
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How Often Should Forecasts Be Updated?Forecasting is a crucial element of strategic planning for any business. It provides direction and helps companies anticipate changes in the market, manage resources effectively, and align their goals with future expectations. However, determining how often forecasts should be updated can be a tricky decision. The answer varies based on several factors, including the dynamics of the industry,...0 Comentários 0 Compartilhamentos 14KB Visualizações 0 Anterior
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Can I Bring Over My Power BI Reports into Fabric?One of the most common questions business users ask when exploring Microsoft Fabric is: “Can I bring my existing Power BI reports into Fabric?” Since Power BI is deeply integrated into Microsoft’s data ecosystem, the good news is yes—you can. But there are some important details to understand about what transitions seamlessly and what may require adjustments. Power BI...0 Comentários 0 Compartilhamentos 2KB Visualizações 0 Anterior
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Does Fabric Support AI / Copilot?Artificial intelligence (AI) is no longer a futuristic idea—it’s a practical necessity for organizations that want to make better, faster, and more informed decisions. Microsoft Fabric embraces this shift by integrating AI capabilities directly into its platform, most notably through Copilot, Microsoft’s natural language AI assistant. This article explores how Fabric supports...0 Comentários 0 Compartilhamentos 2KB Visualizações 0 Anterior
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Does Fabric Support Integration with Other Microsoft Services?One of the most powerful aspects of Microsoft Fabric is its ability to integrate seamlessly with a wide range of Microsoft services and ecosystems. For businesses that already rely on Microsoft tools, this integration makes Fabric an attractive choice for unified data workflows. This article explores how Fabric connects with other Microsoft services, the benefits of these integrations, and why...0 Comentários 0 Compartilhamentos 2KB Visualizações 0 Anterior
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How Can I Measure the Success of B2C Marketing Efforts?B2C marketing is full of moving parts—social media campaigns, paid advertising, content, email marketing, influencer collaborations, and more. But the real question every marketer faces is: how do you know if it’s working? Measuring the success of B2C marketing efforts goes far beyond counting likes or impressions. To truly understand performance, marketers must track key...0 Comentários 0 Compartilhamentos 977 Visualizações 0 Anterior
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How Can Social Media Help Business Growth?In the modern digital economy, businesses of all sizes—from local startups to global corporations—use social media as a powerful driver of growth. What was once a space for casual interaction is now a strategic business tool that can help companies build brand awareness, connect with audiences, and drive measurable sales. But how exactly does social media contribute to business...0 Comentários 0 Compartilhamentos 3KB Visualizações 0 Anterior
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How CMOs Measure Marketing Effectiveness and Overcome ChallengesIn today’s rapidly evolving business landscape, measuring marketing effectiveness is critical for any Chief Marketing Officer (CMO). A CMO’s role extends beyond campaign execution; they must analyze results, optimize strategies, and navigate challenges to ensure marketing drives business growth. This comprehensive guide explores how CMOs assess performance, identify key performance...0 Comentários 0 Compartilhamentos 909 Visualizações 0 Anterior
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