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Leonard Pokrovski

added blog Business
2024-08-23 15:37:58 -

Analytics tools in marketing
Analytics tools in marketing Analytics is the heart of successful marketing. Without data analysis, we are left in the dark and unable to understand what works and what doesn't. And while collecting and analyzing data may seem like a daunting and tedious process, there are tools available to help you with the task. Let's take a look at some of the...

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Dacey Rankins

added blog Business
2025-09-11 16:21:47 -

How Do Analytics Tools Support CRO?
In today’s digital economy, traffic alone is no longer enough to guarantee online success. Businesses invest heavily in search engine optimization (SEO), paid advertising, and content marketing to attract users, but if those visitors don’t convert, the investment quickly becomes wasted spend. This is where Conversion Rate Optimization (CRO) comes in. CRO focuses on turning more of...

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Dacey Rankins

added blog Business
2025-08-28 17:48:52 -

How Much Time Does It Take to Work With Analytics Tools?
Analytics tools have become an essential part of modern business decision-making. Whether you’re running a small online store, managing a marketing campaign, or analyzing enterprise-level operations, tools like Google Analytics, Mixpanel, HubSpot, or Tableau help make sense of massive amounts of data. But one of the most common questions beginners and even experienced professionals ask...

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Dacey Rankins

added blog Business
2024-09-13 19:20:46 -

Tools for analytics and sales management on marketplaces
In recent years, marketplaces have become an important part of sales strategies for many entrepreneurs and companies. This is due not only to the growing popularity of online shopping, but also to the ability to access a wide audience. However, successful marketplace sales management requires specialized analytics tools that will help optimize sales processes, improve product visibility, and...

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Dacey Rankins

added blog Business
2025-02-20 16:25:27 -

What Analytics Tools Can Help Track and Enhance My Performance?
In today’s fast-paced digital world, understanding your performance is key to improving and achieving personal and professional goals. Whether you're managing a business, tracking fitness progress, or improving your digital marketing efforts, the right analytics tools can make a world of difference. These tools not only help you monitor progress but also provide insights on how to improve...

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Dacey Rankins

added blog Marketing and Advertising
2025-11-04 17:24:20 -

What Tools Should I Use for Social Media Management and Analytics?
Managing multiple social platforms, creating content, engaging followers, and analyzing results can be overwhelming — especially as your business grows. That’s where social media management and analytics tools come in. These tools streamline workflows, save time, and give you valuable data to make smarter marketing decisions. Below is a detailed guide on how to choose and use the...

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Dacey Rankins

added blog Business
2025-08-28 17:51:37 -

Why Pay for Analytics Tools?
In today’s digital economy, businesses of all sizes generate massive amounts of data every day. Website traffic, customer interactions, email campaigns, sales performance, and social media engagement all produce data points that can either be ignored or used to drive smarter decisions. While free analytics tools like Google Analytics, Facebook Insights, or basic CRM dashboards are widely...

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Dacey Rankins

added blog Marketing and Advertising
2025-09-23 16:35:22 -

How Can I Measure the Success of B2C Marketing Efforts?
B2C marketing is full of moving parts—social media campaigns, paid advertising, content, email marketing, influencer collaborations, and more. But the real question every marketer faces is: how do you know if it’s working? Measuring the success of B2C marketing efforts goes far beyond counting likes or impressions. To truly understand performance, marketers must track key...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-02 19:56:38 -

How Do I Measure Digital Marketing Success? (KPIs Explained)
Introduction: Why Measuring Success Matters Digital marketing is not just about creating campaigns—it’s about knowing what works, what doesn’t, and where to improve. Without measurement, businesses operate blindly, wasting resources on ineffective tactics. The good news? Digital marketing provides real-time data that allows businesses to track performance and optimize...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-30 16:30:11 -

How Do I Measure PR Success?
The Ultimate Guide to Public Relations Metrics, KPIs, and ROI Evaluation Public relations has always been about reputation, relationships, and trust — three things that are difficult to quantify. For years, PR was dismissed as “intangible,” a discipline that delivered “exposure” but couldn’t prove business impact. That perception is changing fast. Today,...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-31 15:50:09 -

How Do I Measure SEO Success? Key Metrics and KPIs for 2025
A Comprehensive Guide to Tracking and Evaluating SEO Performance Search engine optimization (SEO) is a long-term strategy, and measuring its success is crucial to understand what works, what needs improvement, and how to maximize ROI. Without proper tracking, you could spend time and resources on tactics that don’t actually contribute to traffic, leads, or revenue. In this article,...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-27 17:03:46 -

How Do You Measure PR Success? (Key Metrics and Modern Evaluation Methods)
Introduction: The Evolving Role of PR Measurement Public relations has always been about influence, perception, and reputation. Yet, in today’s data-driven marketing world, simply saying “we got media coverage” or “our brand is trending” isn’t enough. CEOs, CMOs, and stakeholders now demand clear evidence that PR efforts deliver tangible value —...

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Dacey Rankins

added blog Marketing and Advertising
2025-09-26 15:12:18 -

How Do You Measure the Success of a Community?
Community building is an art, but measuring whether your community is truly successful requires science. Many organizations and leaders launch communities with excitement, only to struggle later when stakeholders ask, “Is this working?” or “What impact are we really having?” The truth is, community success looks different depending on the mission. A professional...

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Dacey Rankins

added blog Business
2025-09-12 16:23:36 -

How is Growth Hacking Implemented in Organizations?
Growth hacking has grown from a niche startup practice into a mainstream methodology for businesses of all sizes. At its core, growth hacking is about experimenting rapidly, measuring results, and scaling what works. But knowing what it is conceptually and actually implementing it within an organization are two very different things. To implement growth hacking effectively, businesses need to...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-27 17:06:34 -

How Is PR Measured? What KPIs Matter Most in Public Relations
Introduction: The Shift Toward Data-Driven PR Public relations used to be considered more art than science — a discipline of storytelling, relationships, and reputation management that resisted quantification. But in an era of marketing automation, big data, and performance dashboards, the days of relying on vague metrics like “media buzz” are long gone. Today, PR...

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