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Dacey Rankins

added blog Business
2024-09-18 17:35:52 -

LG launches Native Screensaver Ads. What is it?
The American company LG Ad Solutions, a division of the South Korean giant - the manufacturer of LG TVs, specializing in cross-screen advertising and the use of Connected TV (CTV) capabilities for advertising purposes, i.e. the capabilities of television devices with an Internet connection that allow viewers to watch video content, has launched Native Screensaver Ads is a full-screen display of...

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Dacey Rankins

added blog Marketing and Advertising
2026-01-06 14:23:52 -

What Is Native Advertising?
As digital advertising has expanded across websites, social media platforms, and mobile apps, consumers have become increasingly skilled at ignoring traditional ads. Banner blindness, ad blockers, and declining attention spans have made it more difficult for advertisers to capture and hold audience interest. In response to these challenges, a different approach to advertising has grown rapidly...

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