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Product Career Strategy: How to Become a CPO Through Professional Brand DevelopmentProduct Career Strategy: How to Become a CPO Through Professional Brand Development The position of Chief Product Officer (CPO) is one of the key and most prestigious positions in technology companies. The CPO is responsible for the strategic vision of the product, managing the product management team and ensuring the growth and competitiveness of the company's products. The pursuit...0 Comments 0 Shares 15K Views 0 Reviews
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Product Development Stages: How to Create Your Product and Sell It SuccessfullyProduct Development Stages: How to Create Your Product and Sell It Successfully The development of a new product in marketing is a multi-stage process that includes the inception of a concept, the creation of a project, and implementation. The release of innovative products helps companies remain competitive in the market, adapt to changing customer needs, and...0 Comments 0 Shares 14K Views 0 Reviews
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Product Development: In-House vs. OutsourcingProduct Development: In-House vs. OutsourcingThere are two approaches to developing digital products: doing it in-house and outsourcing it to a contractor. Let's look at the pros and cons of both options and what to choose for a business. What is in-house development and when is it usedIn-house development (from the English inhouse - internal) is the process of creating a website, application...0 Comments 0 Shares 7K Views 0 Reviews
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How Can Late-Stage Startups Maintain Innovation?As startups mature, they often face challenges in sustaining the innovation that fueled their early growth. Bureaucracy, risk aversion, and a focus on short-term profitability can hinder creativity. However, late-stage startups must continue to innovate to stay competitive, attract investment, and expand their market presence. Here are three key strategies to maintain innovation: 1. Investing...0 Comments 0 Shares 2K Views 0 Reviews
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How Can Late-Stage Startups Maintain Innovation?As startups transition into late-stage companies, maintaining innovation becomes a challenge. With increased operational complexity, market expectations, and competitive pressures, it’s crucial for these companies to stay ahead. Here are key strategies to ensure continued innovation and long-term success. 1. Investing in Research and Development (R&D) Late-stage startups must...0 Comments 0 Shares 1K Views 0 Reviews
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How Do I Create a Business Plan for a Startup?Entrepreneurs seek tips and examples tailored to startups when creating a business plan. A well-structured business plan is essential for any startup, as it serves as a roadmap for your business’s success and a tool to secure funding from investors or lenders. However, drafting a business plan for a startup is unique—startups face distinct challenges, such as proving the viability...0 Comments 0 Shares 7K Views 0 Reviews
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How Do I Determine My Startup Costs and Other Expenses?Starting a new business can be an exciting yet overwhelming experience. One of the most crucial steps in setting up a successful startup is determining your startup costs and understanding the ongoing expenses that will arise as your business grows. Getting this right is essential for ensuring that you don’t run into financial troubles early on. Here’s a guide to help you identify...0 Comments 0 Shares 1K Views 0 Reviews
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How Does the Build-Measure-Learn Feedback Loop Work?The Build-Measure-Learn feedback loop is a core principle of the Lean Startup methodology, helping startups develop products efficiently while minimizing risks. It is a continuous cycle where startups build a product (or feature), measure its performance in the market, and learn from the results to inform the next iteration. This iterative process ensures that companies create products that...0 Comments 0 Shares 1K Views 0 Reviews
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How to Develop a Product StrategyHow to Develop a Product Strategy Developing a product strategy is a key stage in the development of any business. It determines what products, services or services the company will offer, how they will be positioned in the market, and what goals and objectives the company faces. We will tell you what a product strategy is, the main stages of development and methods. What is a product...0 Comments 0 Shares 13K Views 0 Reviews
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Is Lean Startup Applicable Only to Tech Companies?The Lean Startup methodology, popularized by Eric Ries, is often associated with technology startups, especially those in Silicon Valley. However, Lean Startup principles extend far beyond the tech industry. The core idea—building products based on validated learning, rapid experimentation, and customer feedback—can be applied to businesses of all types. Whether in healthcare,...0 Comments 0 Shares 345 Views 0 Reviews
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