Cerca | BigMoney.VIP

Dacey Rankins

ha aggiunto una foto Business
2025-09-15 18:52:24 -

How Do You Develop Product Positioning and Messaging?
In today’s competitive markets, a great product alone isn’t enough to guarantee success. How you communicate your product’s value to the right audience—through positioning and messaging—is equally critical. Done well, product positioning and messaging help your business stand out, resonate with your ideal customers, and build a consistent narrative across every...

0 Commenti 0 condivisioni 1K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-09-15 19:00:21 -

How Would You Approach Positioning a New Product for a New Buyer Persona?
Product positioning is one of the most crucial responsibilities of Product Marketing Managers (PMMs). It’s not just about writing catchy taglines—it’s about defining how a product fits into the market, what problems it solves, and why it matters to a specific audience. When you’re positioning a new product for a new buyer persona, the challenge multiplies: you’re...

0 Commenti 0 condivisioni 1K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-09-16 16:16:34 -

Describe a Launch You Worked On—What Went Well? What Would You Change?
Every product marketer or product manager can point to a launch that shaped their career. Product launches are defining moments—they test planning, cross-functional collaboration, and the ability to adapt when things don’t go according to plan. Reflecting on past launches provides valuable lessons, not only for individuals but also for the organizations that want to refine their...

0 Commenti 0 condivisioni 1K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-08-18 13:30:56 -

How Can Your Product Be Improved or Differentiated?
In today’s competitive marketplace, no product exists in isolation. Customers often have dozens of alternatives, and their expectations evolve rapidly. For a product to remain relevant and competitive, it must continually be improved and differentiated from competitors. Improvement ensures the product keeps up with customer needs and technological progress, while differentiation creates...

0 Commenti 0 condivisioni 3K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Marketing and Advertising
2025-09-25 15:33:51 -

How Do I Launch a New Product Under My Existing Brand?
Launching a new product is one of the most exciting — and risky — endeavors for any business. Done right, it can strengthen your brand, open up new revenue streams, and deepen customer loyalty. Done poorly, it can confuse customers, dilute your brand identity, or flop entirely in the marketplace. When introducing a new product under your existing brand, success depends on more than...

0 Commenti 0 condivisioni 613 Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-08-21 16:33:32 -

How Do You Create or Develop a Product Strategy?
A well-crafted product strategy is the cornerstone of every successful product. Without it, teams risk wasting resources, building features nobody wants, or getting caught in reactive cycles to competitor moves. Developing a strong product strategy is both an art and a science—it requires a deep understanding of the market, customer needs, competitive landscape, and organizational goals....

0 Commenti 0 condivisioni 2K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-09-15 18:57:46 -

How Is Product Marketing Different from Product Management?
In the tech and SaaS world, few roles are as complementary—and as frequently confused—as Product Marketing (PMM) and Product Management (PM). At first glance, both functions deal with the product, customer needs, and market dynamics. But their focus, responsibilities, and measures of success are fundamentally different. Understanding the distinction between product marketing and...

0 Commenti 0 condivisioni 2K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Leonard Pokrovski

ha aggiunto una foto Business
2024-08-28 21:41:43 -

Product marketing: what is it and why is it needed in IT
Product marketing: what is it and why is it needed in IT Launching a new product on the market and promoting it are the tasks of product marketing. How this direction differs from conventional marketing and how to become a product marketer in IT — let's figure it out together with Starcom Kazakhstan marketer Maxim Nokhrin. What is product marketing? Product Marketing, or...

0 Commenti 0 condivisioni 20K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-09-04 12:15:32 -

What Is Price Skimming?
In the world of pricing strategies, price skimming is one of the most well-known approaches for introducing new products to the market. It involves launching with a high initial price to capture early adopters who are willing to pay a premium, then gradually lowering the price over time to attract broader market segments. This strategy has been used successfully by technology companies, luxury...

0 Commenti 0 condivisioni 2K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!
Dacey Rankins

ha aggiunto una foto Business
2025-09-13 19:08:51 -

What is Product Marketing?
In today’s competitive business landscape, products alone are not enough to guarantee success. Even the most innovative solution can fail if it isn’t positioned correctly, marketed effectively, or understood by the target audience. This is where product marketing comes in—a discipline that sits at the intersection of product development, sales, and marketing. Product...

0 Commenti 0 condivisioni 1K Views 0 Anteprima

Effettua l'accesso per mettere mi piace, condividere e commentare!

Pagine in Evidenza