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Dacey Rankins

adicionou um novo artigo Business
2025-09-11 16:23:41 -

Do You Really Need 1000 Transactions per Month Before CRO Makes Sense?
A common myth in digital marketing is that Conversion Rate Optimization (CRO) only makes sense once your website generates a large volume of sales or leads—often framed as at least 1000 transactions per month. While there’s truth to the idea that higher traffic and transaction volumes provide more reliable data for testing, this belief can cause smaller businesses to overlook...

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Dacey Rankins

adicionou um novo artigo Business
2025-09-14 20:28:42 -

How Do You Conduct Market Research and Analyze Your Audience?
Every successful business decision begins with one essential ingredient: understanding the audience. Whether you’re launching a new product, entering a new market, or refining your marketing strategy, market research provides the insights needed to reduce risk and maximize success. In today’s data-driven world, businesses have more tools than ever to research markets, segment...

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Dacey Rankins

adicionou um novo artigo Business
2025-09-11 16:24:57 -

The Conversion Optimization Process: From Analysis to Results
Conversion Rate Optimization (CRO) is one of the most powerful disciplines in digital marketing. Unlike strategies that focus purely on acquiring new visitors, CRO maximizes the value of existing traffic by improving the likelihood that users will take meaningful actions—whether completing a purchase, filling out a form, or subscribing to a service. But CRO isn’t guesswork. It...

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Dacey Rankins

adicionou um novo artigo Business
2025-01-10 14:04:05 -

What are the different methods of business forecasting?
Business forecasting is an essential tool for decision-making, helping companies predict future trends, plan resources, and minimize risks. Accurate forecasting enables businesses to understand potential challenges and opportunities in a given market, allowing them to remain competitive and agile. The two main categories of business forecasting methods are qualitative and quantitative...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-22 18:44:12 -

What is the Difference Between Quantitative vs. Qualitative User Behavior Analysis?
When businesses track and analyze user behavior, they often face an important question: should they rely on quantitative data, qualitative insights, or a combination of both? Each method provides a different perspective on how users interact with products, websites, and apps. To make the best decisions, product managers, marketers, and UX designers must understand the differences, strengths,...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-22 19:25:12 -

What Tools or Methods Are Used for Observing User Behavior?
Understanding user behavior has become one of the most important aspects of building successful products, creating meaningful marketing campaigns, and designing seamless user experiences. Companies no longer have the luxury of guessing what customers want or how they interact with digital products. Instead, they turn to tools and methods designed to observe, track, and analyze user behavior....

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