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Dacey Rankins

added blog Marketing and Advertising
2025-10-02 19:58:18 -

Strategy vs. Tactics in Digital Marketing: What’s the Difference?
Introduction: Why This Distinction Matters One of the biggest mistakes businesses make in digital marketing is confusing strategy with tactics. They are closely related, but not the same. Without a strategy, tactics lack direction. Without tactics, strategy remains theoretical. Think of it like a road trip: Strategy = choosing the destination (overall plan). Tactics = the actual...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-10 20:24:20 -

What Is a Marketing Strategy vs. Marketing Tactics? (And Why the Difference Matters More Than Ever)
Introduction: Why Strategy vs. Tactics Confuses So Many Marketers If you’ve ever heard someone say, “We need a new marketing strategy — let’s run some Facebook ads!” then you’ve witnessed one of the most common misunderstandings in business. Here’s the truth: running ads is not a strategy — it’s a tactic. This confusion between strategy...

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Dacey Rankins

added blog Business
2024-12-24 13:12:02 -

What is the Difference Between Business Strategy and Business Plan?
When starting or managing a business, it's crucial to understand the distinction between a business strategy and a business plan. While these two terms are often used interchangeably, they serve different purposes in the business landscape. Users often seek to distinguish strategy from tactical planning, and knowing their differences can lead to clearer decision-making, more effective...

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