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Dacey Rankins

adicionou um novo artigo Business
2024-12-16 14:09:11 -

Growing Your Business: Strategies for Scaling and Success
Growing a business is an exciting yet challenging process that requires strategic planning, effective marketing, and the right tools. Scaling successfully means reaching new customers, increasing sales, and expanding your presence. In this article, we’ll explore how you can scale your business, implement effective marketing strategies, build a social media presence, and leverage the best...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-13 17:13:48 -

Advanced YouTube and Digital Marketing Integration: Long-Term Growth and Brand Mastery
1. YouTube as a Strategic Asset, Not a Tool YouTube should never be treated as just another social platform — it is a search engine, a community builder, and a sales funnel all in one. Businesses that recognize this invest in it strategically: optimizing it as part of a broader marketing ecosystem. Think of YouTube as a permanent digital storefront — one that works 24/7, globally,...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-11 18:12:31 -

Do We Need Influencers or Big-Budget Paid Ads to Go Viral?
Introduction One of the most common questions businesses ask about viral marketing is whether it requires influencers or large advertising budgets to succeed. After all, many of the most famous viral moments — from million-view TikTok dances to global ad campaigns — seem to involve celebrities, major partnerships, or expensive production. But the truth is more nuanced. While...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-10-30 15:38:10 -

How Is Public Relations Different from Advertising or Marketing?
In the complex world of brand communication, three disciplines often overlap — Public Relations (PR), Advertising, and Marketing. They share similar goals: to increase visibility, influence perception, and drive growth. Yet, each plays a unique role in shaping how the world sees a business. Understanding the difference between these three is essential not only for communications...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-10-03 20:42:34 -

How to Promote Your Small Business on Facebook (Organic + Ads Strategy)
Introduction Facebook is still one of the most powerful platforms for small business promotion. With over 2.9 billion monthly active users, it offers unmatched opportunities to reach potential customers, build community, and drive sales. But here’s the truth: organic reach on Facebook has declined significantly over the years. Businesses can no longer rely on posting alone. To succeed,...

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Dacey Rankins

adicionou um novo artigo Business
2025-02-05 15:48:26 -

How Will I Market My Business?
Marketing is the lifeblood of any business. Whether you're just starting out or looking to expand your reach, effectively marketing your product or service is essential for attracting and retaining customers. The way you approach marketing will vary based on your target audience, budget, and goals, but one thing is clear: a well-thought-out strategy is key to success. So, how do you market your...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-14 21:17:01 -

How YouTube Marketing Integrates with Other Channels and SEO — A Complete Guide for Businesses
Introduction YouTube is more than just a video platform; it has evolved into a multifaceted tool that can dramatically enhance the performance of other marketing channels while improving a brand’s search engine visibility. Businesses that understand how to integrate YouTube marketing with SEO, social media, email marketing, paid advertising, and content strategy gain a significant...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-10-24 18:26:00 -

Is PR the Same as Marketing or Advertising? Understanding the Key Differences
Introduction: The Confusion Between PR, Marketing, and Advertising Public relations (PR), marketing, and advertising are three terms that often get used interchangeably — but they’re not the same thing.While all three share the goal of growing a business and improving its visibility, they take very different routes to get there. PR focuses on earning trust and credibility through...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-11-03 15:03:28 -

Should I Use Organic Posts, Paid Ads, or Both on Social Media?
One of the most common questions businesses and marketers face when planning their social media strategy is:“Should I focus on organic content or invest in paid ads?” The answer isn’t as simple as choosing one or the other.In today’s digital landscape, organic and paid social media work best together — complementing one another to drive growth, visibility,...

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Dacey Rankins

adicionou um novo artigo Marketing and Advertising
2025-09-23 16:26:56 -

What Are Effective B2C Marketing Strategies?
Business-to-Consumer (B2C) marketing is about capturing the attention of individual customers, influencing their buying decisions, and fostering long-term brand loyalty. Unlike B2B, where purchase decisions are complex and rational, B2C marketing requires appealing to emotions, convenience, and lifestyle choices. With ever-evolving digital platforms and shifting consumer behaviors, businesses...

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