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Dacey Rankins

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2025-02-05 15:43:56 -

Is There a Market for My Product or Service?
One of the most crucial questions for any entrepreneur or business owner is whether there is a market for their product or service. In today’s competitive landscape, simply having a great idea isn’t enough—determining if there’s demand for what you’re offering is essential for the survival and success of your business. Without understanding the market, you risk...

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Dacey Rankins

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2024-07-26 12:36:15 -

"Cindy Alvarez – How to create a product that will be bought. Lean Customer Development Method" Summary Review
I read Cindy Alvarez "A Product That Will Be Bought. Lean Customer Development Method" - about the development of consumers and working with them. The book was not complicated, the whole difficulty was in a large number of life hacks, tips, examples, screenshots and their further prioritization. I wrote down the main things here, now I am sharing my synopsis on this topic. By chapters:Chapter...

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Dacey Rankins

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2025-03-25 15:42:39 -

How Can I Validate My Product Idea with Customers?
Validating your product idea with customers is a crucial step in ensuring that your business venture will succeed. Before committing significant resources to develop a product, it's essential to gather feedback from potential users to confirm whether your idea truly solves a problem they care about. Engaging directly with your target audience can save you from making costly mistakes and can...

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Dacey Rankins

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2025-08-19 18:06:44 -

How Can the Product Be More Environmentally Friendly or Accessible?
In today’s business environment, sustainability and accessibility are no longer optional—they are fundamental to innovation, consumer trust, and long-term market success. Companies are increasingly expected to design products that minimize environmental impact while being usable by the widest possible range of people, including those with disabilities or other barriers. Making a...

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Dacey Rankins

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2025-08-19 17:48:29 -

How Can the Product Be More Environmentally Friendly or Accessible?
In today’s marketplace, environmental sustainability and accessibility are no longer “nice-to-have” qualities in a product—they are essential. Customers, governments, and global organizations increasingly expect businesses to deliver goods and services that minimize ecological impact while being inclusive for people of all abilities. Companies that ignore these factors...

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Dacey Rankins

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2025-08-18 13:32:38 -

How Can the Product Be More User-Friendly?
User experience (UX) is the cornerstone of any successful product. A product can have cutting-edge technology, rich functionality, and even innovative features—but if it is not user-friendly, customers will struggle, get frustrated, and eventually abandon it. This makes the question, How can the product be more user-friendly?, a top priority for product managers, designers, and developers...

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Dacey Rankins

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2025-08-19 17:49:15 -

How Can the Product Stay Relevant or Adapt to Future Needs?
In the ever-changing marketplace, no product can remain static and survive. Customer expectations, technologies, and competitive landscapes evolve continuously. A product that feels relevant today might become obsolete in just a few years if it does not adapt. Companies must anticipate shifts, invest in innovation, and align their product strategies with emerging needs. Staying relevant is not...

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Dacey Rankins

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2025-08-21 16:37:56 -

How Can You Adapt Your Product Strategy to Market Changes?
In today’s fast-moving business environment, even the best product strategies can quickly become outdated. Market trends shift, new technologies emerge, competitors launch disruptive products, and customer expectations evolve rapidly. For a company to remain competitive, it must adapt its product strategy to market changes in a timely and effective way. Adapting strategy is not about...

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Dacey Rankins

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2025-08-18 13:30:56 -

How Can Your Product Be Improved or Differentiated?
In today’s competitive marketplace, no product exists in isolation. Customers often have dozens of alternatives, and their expectations evolve rapidly. For a product to remain relevant and competitive, it must continually be improved and differentiated from competitors. Improvement ensures the product keeps up with customer needs and technological progress, while differentiation creates...

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Dacey Rankins

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2025-08-22 18:37:07 -

How Do Customer Needs Align with Product Requirements?
At the heart of product development lies one essential principle: building something that customers truly need and value. Yet, this is often easier said than done. Many products fail not because they weren’t innovative, but because they solved the wrong problem or didn’t align closely enough with what customers were looking for. The bridge between customer needs and product...

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Dacey Rankins

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2025-05-29 17:53:18 -

20 Customer Feedback Questions for Customer Surveys
Collecting customer feedback through surveys is one of the most effective ways to understand how your business is performing and where improvements are needed. Whether you're launching a new product, evaluating customer service, or enhancing your website, well-crafted survey questions can provide valuable insights into customer expectations and behavior. Below is a list of 20 customer feedback...

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Dacey Rankins

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2025-05-29 17:52:17 -

20 Customer Feedback Questions: A Curated List to Understand Customer Needs and Improve User Experience
Gathering customer feedback is essential for any business aiming to improve products, services, and overall user experience. The right questions can uncover hidden pain points, highlight areas for growth, and reveal what your company is doing well. Here’s a curated list of 20 effective customer feedback questions you can use in surveys, interviews, or support follow-ups to better...

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Dacey Rankins

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2025-02-17 16:41:42 -

Can Indie Hacking Lead to a Sustainable Full-Time Income?
Indie hacking, the practice of building and growing small, independent businesses without the backing of investors or big corporations, has become an increasingly popular path for aspiring entrepreneurs. For those who dream of working for themselves and achieving financial independence, the question arises: can indie hacking lead to a sustainable full-time income? The answer is yes, but it...

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Dacey Rankins

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2025-09-11 16:44:03 -

Common Techniques Used in Growth Hacking
Growth hacking is all about rapid experimentation, creativity, and leveraging low-cost strategies to achieve measurable growth. Unlike traditional marketing, which may focus on brand awareness over months or years, growth hacking seeks immediate, scalable results. The right techniques allow businesses to acquire new users, retain existing ones, and maximize revenue—all while minimizing...

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Dacey Rankins

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2025-09-16 16:16:34 -

Describe a Launch You Worked On—What Went Well? What Would You Change?
Every product marketer or product manager can point to a launch that shaped their career. Product launches are defining moments—they test planning, cross-functional collaboration, and the ability to adapt when things don’t go according to plan. Reflecting on past launches provides valuable lessons, not only for individuals but also for the organizations that want to refine their...

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Dacey Rankins

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2025-03-19 14:55:25 -

How AI is Impacting Entrepreneurship
In recent years, Artificial Intelligence (AI) has emerged as a game-changing technology, revolutionizing industries across the globe. For entrepreneurs, AI presents an array of opportunities to innovate, streamline processes, and drive business growth. From enhancing decision-making to automating mundane tasks, AI is transforming the entrepreneurial landscape. In this article, we will explore...

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Leonard Pokrovski

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2024-03-13 21:38:24 -

How can a seller enter the global market with minimal investment? Analysis of five risks.
How can a seller enter the global market with minimal investment? Analysis of five risks. Risk No. 1: Your product abroad will be of no use to anyone I see the following problem: people go out into the country, set up logistics there, and then it turns out that sales are not coming. This happens when an entrepreneur does not know a new market well and acts at...

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Dacey Rankins

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2025-03-20 15:01:03 -

How Can AI and Machine Learning Influence Research and Development (R&D)?
The integration of artificial intelligence (AI) and machine learning (ML) into research and development (R&D) is reshaping the way companies and institutions approach innovation. These advanced technologies are providing new ways to process vast amounts of data, predict future trends, and optimize various aspects of the R&D process. By leveraging AI and machine learning, organizations...

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Dacey Rankins

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2025-02-27 16:01:18 -

How Can Brands Collaborate with Content Creators?
In today’s digital landscape, collaboration between brands and content creators has become an essential strategy for reaching consumers in an authentic and engaging way. As social media and digital platforms continue to dominate, content creators — whether they’re influencers, bloggers, vloggers, or social media stars — have built highly engaged and loyal communities....

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