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How Social PR Works
The values that brands convey affect consumer choices. They like to buy products from socially...
The Evolution of the Horror Movie Industry: A Tale of Fear, Innovation, and Endurance
The horror movie industry is one of the most enduring and versatile genres in cinema history....
The benefits and costs of US environmental laws
Key points
Taken as a whole, the benefits of US environmental regulation have...
Do I Need a Co-founder?
One of the first decisions many entrepreneurs face when starting a business is whether to go it...
How to Implement Location-Based Marketing or Geofencing
Introduction
In a digital age where personalization drives engagement, location-based marketing...