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Micro vs Macro vs Mega Influencers: What’s the Difference and When Should You Use Each?
Introduction: The Changing Face of Influence
Influencer marketing has transformed from a fringe...
Tools used to rennovate
If the Fixies really existed, they would be the most welcome guests in every home. However, they...
What Is Business Development / What Does a Business Development Manager Do?
Business development (BD) is one of the most misunderstood functions in modern organizations....
How Do I Use User Behavior Analysis in Marketing, Product Development, or UX Design?
User behavior analysis (UBA) is the practice of studying how people interact with a product,...
What is a Brand Audit and Why is it Necessary?
In today’s fast-paced business environment, brands cannot afford to operate blindly....