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Marketing and Advertising
Why User-Generated Content (UGC) Matters: The Power of Authentic Voices in Modern Branding
Introduction In an age when consumers are bombarded by advertising messages across every screen,...
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Marketing and Advertising
How Do You Calculate Customer Acquisition Cost?
Customer acquisition cost (CAC) is one of the most critical metrics in modern business, yet it is...
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Business
What Are Segments?
In Google Analytics, raw data can sometimes be overwhelming. Looking at total users, sessions, or...
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Performance Marketing in B2B and B2B2C: What to Do If the Context Doesn't Work
B2B lead generation is not an easy task. Its implementation is complicated by the characteristic...
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Mental Health
Autism Spectrum - Early Life
Early lifeSeveral prenatal and perinatal complications have been reported as possible risk...
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