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What Makes a Campaign Viral? Understanding Why Some Campaigns Spread and Others Don’t
Introduction
Every marketer dreams of creating the next big viral moment — a post, video,...
What Is Public Relations (PR) and Why It Matters for Every Business
Public Relations (PR) is one of the most powerful — yet often misunderstood — tools...
Price Ceilings and Price Floors
Key points
Price ceilings prevent a price from rising above a certain level....
How Do I Write a Professional Business Biography?
A professional business biography is a powerful tool that provides insight into your career...
How Would You Approach Positioning a New Product for a New Buyer Persona?
Product positioning is one of the most crucial responsibilities of Product Marketing Managers...