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What Role Does Customer Segmentation and Targeting Play in Product Strategy?
When it comes to building products that succeed, no company can serve “everyone.” The...
How Do I Align Marketing With Sales and Understand the Buyer’s Journey?
One of the most common challenges in B2B marketing is the disconnect between marketing and sales...
How Much Equity Should a Startup Founder Keep?
As a startup founder, one of the most important decisions you’ll make is how much equity to...
Can You Really Make Money With MLM?
Introduction
Multilevel marketing (MLM) promises something deeply appealing — the chance...
How to budget properly
Saving money can be a straightforward process if you approach it with some planning and...