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Should I write my business biography in the first or third person?
When deciding how to write a business biography, one of the most important choices is whether to...
Efficiency in perfectly competitive markets
Key points
Long-run equilibrium in perfectly competitive markets meets two...
How Long Should a Business Plan Be?
Searchers often want guidelines on the ideal length and depth of a business plan. Whether you're...
How Do I Start a Pitch?
Introduction: Why the Beginning of a Pitch Matters More Than You Think
The first 30–60...
Aggregate demand in Keynesian analysis
Key points
Aggregate demand is the sum of four components: consumption,...