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How Is Business Development Different From Sales or Marketing?
Business development, sales, and marketing often get mixed up — sometimes even by the...
Painting Schools
We are often approached by students who want to study fine arts and subsequently find a...
What Moment Shaped Me Most?
Life is often described as a journey, and along that journey there are moments—sometimes...
Who is a COO?
1. Brief History of the COO Profession:
The COO profession is relatively recent. At the...
What Metrics / KPIs Should Be Used in Mobile Marketing?
Introduction
In the rapidly evolving world of mobile marketing, success isn’t just about...