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Discount trap: how not to fall for the marketing tricks of car dealerships
Today's auto market is full of enticing offers promising significant discounts and additional...
How Is Business Development Different From Sales or Marketing?
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What Are the Key Risks in an M&A Deal?
Mergers and acquisitions (M&A) are among the most ambitious, complex, and high-stakes moves a...
Prisoners. (2013)
When Keller Dover's daughter and her friend go missing, he takes matters into his own hands as...
What Tools and Methods Support PMMs?
Product Marketing Managers (PMMs) juggle a wide variety of responsibilities: market research,...