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How Do I Align Marketing With Sales and Understand the Buyer’s Journey?
In B2B organizations, marketing and sales often operate like neighbors who rarely talk: close in...
What Challenges Did the CEO Face in Their Career?
Every CEO, no matter how successful, has faced significant challenges on the road to the top....
Can Someone Become a CEO Without Certain Education Credentials—Like an MBA?
While many CEOs hold MBAs or advanced degrees, it is not a strict requirement for reaching the...
What Legal Mistakes Do Startup Founders Make?
Starting a business is a thrilling journey, but it comes with a fair share of challenges,...
Ford против Ferrari. Ford v Ferrari. (2019)
В начале 1960-х Генри Форд II принимает решение улучшить имидж компании и сменить курс на...