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What’s the Difference Between User Retention and Churn?
When businesses measure customer health, two metrics consistently come up: retention and churn....
Do You Have Any Questions for Us? A Key Moment to Show Interest and Engagement
At the end of most job interviews, candidates are asked, “Do you have any questions for...
Performance Marketing in B2B and B2B2C: What to Do If the Context Doesn't Work
B2B lead generation is not an easy task. Its implementation is complicated by the characteristic...
Do You Offer Any Discounts or Promotions?
When customers interact with a business, one of the most frequent questions they ask is:...
How Do I Give Effective Feedback?
Giving effective feedback is an essential skill in both personal and professional relationships....