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What to give parents for their birthday: tips for choosing a gift
Adult children can no longer give their parents a simple card, a bouquet of flowers, or something...
How Is Positioning Different from Branding, Differentiation, and Value Proposition?
Introduction: The Web of Marketing Concepts
In marketing discussions, a few terms tend to blur...
What Factors Affect Pricing?
Pricing is one of the most critical decisions in business strategy. Set it too high, and...
What Is Targeted Advertising?
Advertising has always been about reaching the right audience at the right time. In the past,...
Saving Private Ryan. (1998)
Following the Normandy Landings, a group of U.S. soldiers go behind enemy lines to retrieve a...