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What Is Positioning? (Understanding Brand and Product Positioning)
Introduction: The Art and Science of Perception
In marketing, positioning is one of the most...
Law of Demand
Key points
The law of demand states that a higher price leads to a lower...
Апокалипсис сегодня. Apocalypse Now. (1979)
Во время Вьетнамской войны капитан Уиллард отправляется вверх по реке в Камбоджу со спецзаданием:...
Why Should a Brand Use Guerrilla Marketing?
Discover the power of creativity, emotion, and connection over expensive advertising....
Tailoring Your Story for Different Audiences: Culture, Platform, and Medium
Introduction
In today’s interconnected and diverse world, storytelling has become more...