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How Do I Use User Behavior Analysis in Marketing, Product Development, or UX Design?
User behavior analysis (UBA) is the practice of studying how people interact with a product,...
What Should I Focus On to Grow as a Manager?
Growing as a manager involves more than just meeting targets and managing tasks—it’s...
What Is B2B and B2C Commerce?
What Is B2B and B2C Commerce?
Modern commerce is usually grouped into two main models: B2B...
How Is Product Marketing Different from Product Management?
In the tech and SaaS world, few roles are as complementary—and as frequently...
How to Drive Ecommerce Growth Through Conversion Rate Optimization
How to Drive Ecommerce Growth Through Conversion Rate Optimization
Think of your...