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How Do You Motivate the Team, Especially on Long Projects? Celebrating Wins, Clear Communication, Reinforcing Purpose
Long-term projects can test even the most committed teams. Initial enthusiasm may wane, obstacles...
What Is a User Story?
In product development, especially in Agile and Scrum methodologies, the term user story plays a...
Should I Segment My Customer Base and Price Accordingly?
One of the biggest mistakes businesses make in pricing is treating all customers the same. In...
How Much Should I Budget for Mobile Marketing / What Is the ROI?
Introduction
In today’s hyperconnected economy, mobile marketing is not just an optional...
What Are the Key Components of a Business Strategy?
Developing a successful business strategy is a critical process for companies of all sizes,...