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What is the PPC model and how is it used in advertising?
To find more interested users, companies run ads. Advertisers often use the PPC model to quickly...
What Are Common Conflict Styles?
Conflict is a natural part of human interaction, but people respond to it in very different ways....
What Mistakes Should We Avoid in Business Development?
Business development (BD) is a critical driver of growth, revenue, and strategic expansion. Yet,...
How Do I Name My Podcast, Choose Cover Art, and Build Branding?
Introduction: The First Impression Matters
When launching a podcast, your name, cover art, and...
Marketing plan - types, development, examples
What is a marketing plan, what types does it include, how to develop and use it? In this article,...