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What Are Their Strengths and Weaknesses?Once you’ve identified your competitors, the next step in competitor analysis is evaluating their strengths and weaknesses. This process helps you uncover why customers might choose them over you—or why they might switch to your product or service instead. By understanding these factors, you can position your brand more effectively, seize market opportunities, and avoid costly...0 Commentarios 0 Acciones 2K Views 0 Vista previa
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What Is Their Market Positioning?Market positioning is one of the most critical aspects of competitor analysis and brand strategy. Understanding how your competitors are positioned allows you to evaluate how customers perceive them, what value propositions they emphasize, and where gaps exist that you can fill. Without this knowledge, your own positioning risks being vague, ineffective, or worse—identical to someone...0 Commentarios 0 Acciones 2K Views 0 Vista previa
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Definition of AER (Annual Equivalent Rate)Definition of AER (Annual Equivalent Rate) The Annual Equivalent Rate (AER) is a standard way of expressing the interest rate on a savings account or investment over a one-year period, taking into account the effects of compounding. It allows individuals to compare different financial products fairly, even if they have different interest payment schedules. Understanding AER Interest on...0 Commentarios 0 Acciones 3K Views 0 Vista previa
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