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Nikolai Pokryshkin

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2024-10-05 15:00:04 -

The Intersection of Customer Experience and Professional Creativity in the Insurance Industry
In the competitive landscape of general insurance, the customer experience (CX) has emerged as a pivotal factor in securing market share and fostering customer loyalty. The integration of behavioral economics and empathy into CX strategies has become increasingly important for insurers who wish to differentiate themselves in a crowded market. Professional creators, equipped with an...

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Dacey Rankins

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2024-09-19 17:07:55 -

What is Customer Experience (CX)
Imagine that you ordered a bouquet of flowers for a loved one through a flower shop aggregator app. But it turned out that such a bouquet is no longer available, although it is available for order in the service. As a result, you have to cancel the order and look for a bouquet from another supplier, but now the flowers will not have time to arrive by the desired date. You're unhappy with the...

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Dacey Rankins

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2024-12-26 13:40:31 -

What is the Role of Innovation in Business Strategy?
In today’s competitive business environment, innovation is no longer just a buzzword; it is a vital component of business strategy. Innovation drives differentiation, spurs growth, and enables organizations to adapt to ever-evolving markets. As businesses seek to stay ahead of the competition, it is clear that innovation is central to achieving long-term success. But how exactly does...

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