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Leonard Pokrovski

adicionou um novo artigo Business
2024-07-18 20:05:58 -

Anti-crisis manager: what is it's role in a crisis?
Anti-crisis manager: what is it's role in a crisis? "I noticed the moment when things started to go wrong, and I knew how to correct mistakes. But he could not find the right people to carry out his plans," George Soros admitted. For sure, crisis management would have helped him in difficult times. What is a crisis manager? A crisis manager is a specialist who...

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Dacey Rankins

adicionou um novo artigo Business
2025-11-14 20:54:03 -

Business Development – Foundations, Strategy, Operations & Common Questions
Introduction Business development (BD) is one of the most misunderstood functions in modern organizations. Many assume it’s simply another word for sales, others treat it as marketing or partnerships, while some see it as networking and outreach. In reality, business development is a strategic discipline focused on long-term growth, requiring market analysis, relationship-building,...

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Dacey Rankins

adicionou um novo artigo Business
2025-06-17 15:57:52 -

CEO vs. President: What's the Difference?
In the world of business leadership, the titles Chief Executive Officer (CEO) and President are often used interchangeably. However, these roles can carry distinct responsibilities and hierarchical significance, especially in large corporations. Understanding the difference between a CEO and a President is essential for navigating corporate structures, planning career paths, or simply decoding...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-18 13:30:56 -

How Can Your Product Be Improved or Differentiated?
In today’s competitive marketplace, no product exists in isolation. Customers often have dozens of alternatives, and their expectations evolve rapidly. For a product to remain relevant and competitive, it must continually be improved and differentiated from competitors. Improvement ensures the product keeps up with customer needs and technological progress, while differentiation creates...

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Michael Pokrovski

adicionou um novo artigo Productivity
2026-03-31 18:54:38 -

How do managers support work-life balance?
How Do Managers Support Work-Life Balance? Work-life balance is not solely determined by organizational policies or employee discipline—it is heavily influenced by day-to-day managerial practices. Managers act as the critical link between high-level HR policies and the lived reality of employees. Their decisions shape workloads, expectations, communication norms, and cultural signals...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-15 20:31:55 -

What Does a Product Manager Do?
A product manager (PM) wears many hats, acting as a strategist, communicator, and decision-maker throughout the product lifecycle. Their responsibilities start with research and discovery. PMs identify customer pain points, analyze competitors, and assess market opportunities. This foundation ensures products solve real problems. Next, PMs create a product vision and roadmap. They define the...

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Dacey Rankins

adicionou um novo artigo Business
2025-12-18 20:29:52 -

What Does a Sales Manager Do?
A sales manager is one of the most influential roles in any revenue-driven organization. While salespeople focus on closing deals, sales managers are responsible for building the environment, systems, and behaviors that make consistent closing possible. Great sales managers don’t just “manage people” — they manage performance, process, and potential. This article...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-18 13:29:51 -

What Problem Does Your Product Solve?
Every successful product starts with a problem. In fact, most innovations are not born from a desire to create something “cool” or “different” but from identifying a real pain point that customers face. A product without a clearly defined problem to solve often struggles in the market, no matter how impressive its features or technology might be. This article explores...

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Dacey Rankins

adicionou um novo artigo Business
2025-08-25 18:46:02 -

Who Writes User Stories?
In Agile product development, user stories are at the heart of how teams capture user needs and translate them into actionable work. But while the format of a user story is fairly standard — “As a [user], I want [goal] so that [value]” — one of the most debated questions is: who actually writes them? Is it the product manager, the product owner, the business analyst,...

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