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Leonard Pokrovski

added article FAQs, Help, and Tutorials
2024-03-26 20:59:12 -

215 Stop Words That Can Cause Your Email to Go to Spam
215 Stop Words That Can Cause Your Email to Go to Spam It is important for email services (Gmail, Outlook) that their users do not receive spam. To this end, they have created spam filters — special algorithms that analyze emails and decide whether they are spam or not. Spam filters scan millions of emails every day and know perfectly well which...

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Leonard Pokrovski

added article Business
2024-08-23 15:37:58 -

Analytics tools in marketing
Analytics tools in marketing Analytics is the heart of successful marketing. Without data analysis, we are left in the dark and unable to understand what works and what doesn't. And while collecting and analyzing data may seem like a daunting and tedious process, there are tools available to help you with the task. Let's take a look at some of the...

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Leonard Pokrovski

added article Business
2024-08-30 20:22:18 -

B2B Marketing
B2B Marketing In B2B (business to business), one company sells a product or provides a service for another company. For example, a coffee shop buys coffee machines from a supplier. Or a consulting firm buys accounting software from an IT company. In this article, we will tell you what B2B marketing is, what is its target audience, sales funnel, and much more↓...

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Dacey Rankins

added article Business
2024-09-03 18:27:53 -

Current Content Marketing Trends in 2024
Content MarketingContent marketing is one of the leading areas of Internet marketing, built on the creation and distribution of useful material for users to build brand reputation and audience loyalty. In practice, content marketing can help companies understand their target audience, interact with them directly, and also open the way to creative experimentation. Active content generation...

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Dacey Rankins

added article Business
2024-09-03 18:43:08 -

Digital marketing
Digital marketing is a way to promote goods and services over the Internet. To find new customers, retain old ones, and increase brand awareness, online tools and digital channels are used. What is Digital MarketingImagine that you want to sell a bicycle. In the past, you would have hung an ad on a pole or in a newspaper. Today, there is a more effective way - to place an ad on special sites,...

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Dacey Rankins

added article Finance
2024-10-04 15:37:40 -

Discount trap: how not to fall for the marketing tricks of car dealerships
Today's auto market is full of enticing offers promising significant discounts and additional benefits, such as psychology training to improve customer service skills. Numerous car dealerships attract the attention of customers with high-profile promotions and advertising campaigns, convincing that now is the most profitable time to buy. However, flashy banners and persuasive words often hide...

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Dacey Rankins

added article Business
2024-09-18 17:07:58 -

Dynamic Remarketing and Personalized Ads: The Ultimate Guide to User Targeting
Key Takeaways✅ Relevance and Personalization are not just buzzwords; they are essentials in the ad world. Studies show personalized ads can boost conversion rates by up to 200%. By tapping into dynamic remarketing, you're not just showing ads, you're offering tailored solutions that feel almost intuitive to your audience. ✅ A Data-Driven Strategy isn't just about collecting numbers; it's about...

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Dacey Rankins

added article Business
2024-09-04 15:26:17 -

Email Marketing: How to Increase Sales with Email
Email Marketing: How to Increase Sales with Email Email marketing remains one of the most effective digital marketing toolsthat allows you not only to maintain constant contact with customers but also to significantlyincrease sales. Despite the rise of social media and other communication channels,email remains a powerful tool for attracting and retaining customers, with a highreturn on...

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Dacey Rankins

added article Business
2024-09-04 15:56:15 -

Examples of guerrilla marketing – promotion through creativity in advertising with a small budget
Many have heard of the term guerrilla marketing, but few have really resorted to it, and it is an excellent, inexpensive and creative tool for promotion. Guerrilla marketing is original, as can be understood from the name. As partisans arrange sabotage, so do guerrilla marketers come up with a creative bomb. The main thing is not memorized marketing and promotion methods, but creativity and...

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Dacey Rankins

added article Business
2024-09-04 16:16:10 -

From Influencer Marketing to Sales: How to Turn Popularity into Profit
In 2024, this direction is undergoing a transformation, becoming a key factor in the sales system. Influencers now not only increase brand awareness, but also influence purchasing decisions. In this article, I will share how marketers can rethink traditional methods of working with influencers so that they become real sales engines. Based on my experience and analysis of current trends, I will...

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