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Dacey Rankins

added blog Business
2025-09-10 17:38:05 -

How Can You Reduce Cart Abandonment Effectively?
Cart abandonment is a major challenge for e-commerce businesses. According to industry studies, about 70% of online shopping carts are abandoned before completing a purchase. This represents a significant loss of potential revenue. However, cart abandonment is not inevitable. With a strategic approach, businesses can reduce abandonment rates, improve conversions, and boost overall...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-20 16:03:47 -

How Does Mobile Behavior Differ from Desktop Behavior?
The way people interact with digital content has undergone a seismic shift over the past decade. The desktop computer once dominated online engagement — from research to shopping to social networking. But today, the mobile device is king. Over 60% of global internet traffic now comes from smartphones and tablets, and this trend continues to grow each year. However, the difference between...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-31 15:40:23 -

What Are the Main Types of SEO?
Understanding On-Page, Off-Page, Technical, and Local SEO (and How They Work Together) Search Engine Optimization (SEO) isn’t a single activity — it’s a broad discipline made up of different components that work together to improve your visibility in search engines. If you want to succeed in SEO, it’s not enough to “add keywords” or “get...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-17 15:32:16 -

What Trends in Mobile Marketing Should I Watch For?
Introduction Mobile marketing continues to evolve at a breakneck pace. With over 6.8 billion smartphone users worldwide and more than 60% of web traffic originating from mobile devices, brands are compelled to stay ahead of emerging trends to remain relevant. The modern consumer expects instant, personalized, and seamless experiences, and innovations in mobile technology — from voice...

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Dacey Rankins

added blog Marketing and Advertising
2025-10-16 19:08:20 -

Why is Mobile Marketing Important?
Introduction The way consumers interact with brands has fundamentally shifted in the last decade. Smartphones and mobile devices are no longer just tools for communication—they are central to daily life, shaping how people research products, make purchasing decisions, and engage with content. Consequently, mobile marketing has emerged as an essential component of any marketing strategy....

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